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What is nearshore and how to use it?

Cos’è il nearshore e come utilizzarlo?

We live in an era of profound changes and the new challenge is to adapt quickly to continuously evolving markets in order to keep up with the times. In this scenario nearshore outsourcing has taken on great importance, an innovative and globalised method of collaboration.

If you want to better understand the meaning of nearshore and apply it to your company, you can turn to us at We Are Fiber. We are specialised in this sector and we can provide you with the ideal solutions for your every need.

What is nearshore?

It is interesting to know that the term nearshore was initially used in the field of fishing. This method of collaboration was born to create jobs, in the vicinity of the shore where fishing took place, for people not belonging to the country where the business had developed. A smart way to create an indirect economy and jobs in the countries neighbouring the fishing areas. The concept of nearshore outsourcing, also called nearshoring, has moved from the world of fishing to that of marketing. Today, in fact, many businesses create jobs, through nearshore, in the countries geographically close to them.

Nearshore involves the hiring of a team geographically close to your company that works remotely. Among the many advantages we can list the reduction of costs, cultural proximity, optimised logistics, increased profit, better distribution of work, and so on.

Keeping productivity high has always been the main objective of every business, especially in a period of pandemic in which close contacts are more complicated and it is therefore necessary to focus on digital and intelligent relationships.

Nearshore helps to expand your team remotely and keep your competitiveness high in an increasingly saturated and aggressive market.

Nearshore vs offshore: the differences

nearshore

Before getting to know the functionalities and the advantages of this practice, it is worth making a comparison: nearshore vs offshore outsourcing. They are two similar models, but with substantial differences.

Offshore outsourcing is based on teams, professionals and organisations from other countries that can be geographically very far from the partner company. Differently, nearshore outsourcing uses the same resources, but from a country that is geographically close.

The differences lie above all in cultural proximity and in time zones. Nearshore gives more importance to the closeness of the position, so as to guarantee the compatibility of the time zone and of the cultural traits of the companies that operate across the border. Communication therefore proves quicker and more effective. Offshore, differently, cannot guarantee the same geographical and cultural contiguity, a situation that can determine delays and misunderstandings in communication.

The functionalities of nearshore networks

As already highlighted several times so far, communication is of fundamental importance in nearshore and must be clear and transparent. At the moment of choosing the partner you therefore have to take into account some aspects, such as geographical and cultural proximity and the understanding of the market in which you operate. In this way a perfect alignment is guaranteed between the company providing the service and the nearshore partner company.

We at We Are Fiber provide a nearshore call centre that is rigorously selected and with certain technical skills, centred on the specific needs of the company. For this reason we provide various methods of collaboration with qualified teams and at sustainable costs.

The advantages of the nearshore strategy

The chosen nearshore team resides in a country geographically and culturally close to the partner company, a situation that guarantees transparent communication, therefore a perfect sharing of the objectives to be reached and a total visibility of the project.

The time zone is the same, so it is possible to quickly organise meetings and work calls or make short trips, obtaining considerable savings both in terms of timing and economically.

Being close culturally and linguistically helps to share market knowledge more easily, so as to jointly design, in perfect synergy, the strategies to follow.

The company providing the service can get to know better the functionalities and the pluses of the nearshore team which, in turn, manages to understand exactly what the purposes and objectives of the client partner are.

Are you seriously thinking of starting a nearshore project?

We at We Are Fiber are by your side to equip you with all the services and provide you with the information you need. We provide you with a dedicated team with separate functions during the development process. We are able to align the working methods, guaranteeing certain results and in a short time.

To do this we offer you an agile nearshore to manage remote teams, optimise processes and develop strategic projects, so as to adapt to every scenario.

In this way you will not waste time on interviews for staff selection, but you will be able to focus on the core business of your activity, with the certainty of having available a qualified team and highly technological services based on your reference market.

CONTACT US

Email: info@wearefiber.com

Phone (It): +39 024 210 1122

Phone (UK): +44 203 870 4408

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